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HäNSEL bakery café store

Bakery café

HäNSEL /

A bakery café located in two centric spots in Barcelona. Its naming refers to the Hänsel & Gretel tale in which Hänsel throws bread crumbs her stepmother had given her to get back home. The typography is upper case, leaving only the vowel ‘ä’ in lower case to reinforce the bread crumb concept. The black and white identity helps to showcase the gastronomic product. The Blocd studio has developed its comms (design, photography, menu, tote, web, social media, etc.) as well as supervising its interior design and furniture for both stores.

HäNSEL bakery café counter
HäNSEL bakery café card
HäNSEL bakery café pastries
HäNSEL bakery café exterior
HäNSEL bakery café bread
HäNSEL bakery café inside
Bakery café HäNSEL menu
Baker pastries from HäNSEL bakery café